Steve Colwell

Founder | President | CEO

P: (925) 766-6569

Steve, the Founder and President of Opti-Fit, has always been driven by a dual passion for both exercise physiology and architecture. His journey began at The University of Idaho, where he obtained a degree in Exercise Physiology and Nutrition, specializing in exercise testing and fitness prescription. This academic foundation laid the groundwork for a successful career in fitness center design and equipment sales.

With over 25 years of experience in the industry, Steve’s expertise is unparalleled. He founded Opti-Fit Fitness Solutions in 2001 and later expanded his reach by co-founding Gym Design Group in 2018 with Eric Konz. This dynamic collaboration has allowed him to work with a diverse range of clients, from architects to health clubs, corporate entities, and developers across the nation

Steve’s background and interests are deeply intertwined with his professional pursuits. His concept of the “science of exercise” is not just a theory but a way of life. Through rigorous exercise regimens, he continually pushes the boundaries of fitness, challenging himself to achieve new goals and inspire others to do the same.

Residing in El Dorado Hills, California, Steve immerses himself in the world of fitness both personally and professionally. When he’s not meeting with clients or designing innovative fitness facilities, you can find him spending quality time with his family, hitting the trails on his mountain bike, or putting new equipment to the test in the Lab.

As the driving force behind Opti-Fit Fitness Solutions, Steve’s dedication to the science of “Opti-Fit” sets him apart as a premier choice for fitness consulting. With a keen eye for design, a deep understanding of exercise science, and a commitment to excellence, he continues to lead the way in creating cutting-edge fitness solutions for clients nationwide.